Proprietary vs Open source
Mixpanel vs Umami: Which One Should You Choose in 1970?
Mixpanel is a proprietary Product & Web Analytics tool priced as per-event volume with feature tiers, starting at $28/mo (Growth). Umami is open source, priced as open source (MIT) / Cloud subscription, starting at $0 (self-hosted) or ~$9/mo (Cloud Pro).
Quick verdict
- Choose Mixpanel for
- Mixpaneldeep funnel, retention and cohort analysis without writing SQL
- Choose Umami for
- Umamicookie-free, privacy-friendly analytics in a single Node application
Mixpanel vs Umami: feature comparison
| Feature | MixpanelProprietary | UmamiOpen SourceSelf-Hostable |
|---|---|---|
| Open-Source Available | No | Yes |
| Self-Hostable | No | Yes |
| Self-Hosting Difficulty | N/A | Low (Docker with Postgres or MySQL) |
| Pricing Model | Per-event volume with feature tiers | Open source (MIT) / Cloud subscription |
| Starting Price | $28/mo (Growth) | $0 (self-hosted) or ~$9/mo (Cloud Pro) |
| Free Tier | Free 1M events/mo with limited features | Free self-hosted; Cloud free tier with limited events |
| GitHub Stars | N/A | 40.1k |
Pricing takeaway
Mixpanel starts at $28/mo (Growth) (free 1M events/mo with limited features). Umami starts at $0 (self-hosted) or ~$9/mo (Cloud Pro) (free self-hosted; Cloud free tier with limited events).
- Mixpanel
- Per-event volume with feature tiers. Starts at $28/mo (Growth). Free 1M events/mo with limited features.Full Mixpanel pricing breakdown
- Umami
- Open source (MIT) / Cloud subscription. Starts at $0 (self-hosted) or ~$9/mo (Cloud Pro). Free self-hosted; Cloud free tier with limited events.Full Umami pricing breakdown
Pros and cons
Mixpanel
Visit MixpanelPros
- Deep funnel, retention and cohort analysis without writing SQL
- Fast queries on very large event volumes
- Mature experimentation and messaging add-ons
Cons
- Feature gates push teams to expensive tiers quickly
- No self-hosting, so event data stays with the vendor
- Session replay and feature flags are separate paid products
Umami
Visit UmamiPros
- Cookie-free, privacy-friendly analytics in a single Node application
- Runs on a small VPS with Postgres or MySQL
- Readable dashboard for traffic sources, pages and referrers
Cons
- Web analytics only: no funnels, cohorts or product event analysis
- Thinner feature set than Plausible on paid hosting
- Limited reporting for multi-domain or agency setups
Mixpanel vs Umami: FAQ
Is Umami a good alternative to Mixpanel?
Mixpanel is a proprietary Product & Web Analytics tool priced as per-event volume with feature tiers, starting at $28/mo (Growth). Umami is open source, priced as open source (MIT) / Cloud subscription, starting at $0 (self-hosted) or ~$9/mo (Cloud Pro).
Which is cheaper, Mixpanel or Umami?
Mixpanel starts at $28/mo (Growth) (free 1M events/mo with limited features). Umami starts at $0 (self-hosted) or ~$9/mo (Cloud Pro) (free self-hosted; Cloud free tier with limited events).
Is Mixpanel or Umami open source?
Mixpanel is proprietary. Umami is open source (github.com/umami-software/umami).
Can I self-host Mixpanel or Umami?
Mixpanel cannot be self-hosted. Umami can be self-hosted. Difficulty: Low (Docker with Postgres or MySQL).
Do Mixpanel and Umami have a free tier?
Mixpanel: Free 1M events/mo with limited features. Umami: Free self-hosted; Cloud free tier with limited events.